An alarming new report from The Economist exposes the extent to which tech companies are exploiting our psychological impulses to keep us hooked to our smartphones. It often goes over our head the influence that tech products exert over our behaviour. Former google employee and leader in promoting design ethics in tech Tristan Harris explains: “Companies say, we’re just getting better at giving people what they want. But the average person checks their phone 150 times a day. Is each one a conscious choice? No. Companies are getting better at getting people to make the choices they want them to make.”Behaviour Design How have companies mastered this? It all stems from the expert study of “Pursuasive Technology Design” an illustrious programme spearheaded by Professor BJ Fogg of Stanford University which has produced everyone from the creators of Instagram to the people at the top of tech in Apple and Google.Be it the emails that induce you to buy right away, the apps and games that rivet your attention, or the online forms that nudge you towards one decision over another: all are designed to hack the human brain and capitalise on its instincts, quirks and flaws. The techniques they use are often crude and blatantly manipulative, but they are getting steadily more refined, and, as they do so, less noticeable.And it’s not just tech companies who are adopting this tactic. Even banking and insurance companies have started modelling their customer interface design along the lines of Candy Crush.“It’s about looping people into these flows of incentive and reward. Your coffee at Starbucks, your education software, your credit card, the meds you need for your diabetes. Every consumer interface is becoming like a slot machine.”It’s a startling phenomenon of the digital age and something we should all be aware and conscious of. We wouldn’t allow our family or friends become addicted to gambling so why don’t we care about addiction to social media which to the brain is the same thing?The exciting explosion of smartphone technology has overshadowed the questioning of it’s potentially more pernicious effects and we have nonchalantly accepted the terms and conditions without reading the small print.Check out Tristan Harris explain how it works in more detail below: Read the Economist article in full here:https://www.1843magazine.com/features/the-scientists-who-make-apps-addictiveShare this: Press ThisTwitterFacebookGoogleTagsfacebook • Life • Marketing • philosophy •
A Literary Journal
America's News Feed
A project by Artist Susan Merrick
Letters from an itinerant archaeologist
Photography, inspiration, fashion, landscapes, portraits, black and white, nature, people, city, animals, travel ...
Sustainable Living & Wildlife Conservation in Kenya Blog
Anarchism: A Documentary History of Libertarian Ideas
Music, Film, TV and Political News Coverage
Art and Visual Culture Magazine
All the news, pics, and video of the PACK you've been looking for...
Creating New Worlds
Mother, Writer, Reviewer
Writer and resident Cyberpunk.
bringing you the best cyberpunk has to offer
... Forecasting the Future of Warfare
IO, SC, PD, what's in a name?
Horror, sci-fi and fantasy culture: 6,535 entries - the latest horror and blasts from the past
Poetry and other works by the Spiral Artist.
Defending the planet from bad science fiction
slow time and the soft infinity
Photography and Writing
Photographs and Digital Pictures by Tobias M. Schiel
Blog en chantier de Sébastien Juillard
Obsession driven to infinity
A husband and wife adventuring through fantasy worlds together
feelings, thoughts and dilemmas
because facts really should be sacred
The world's most viewed site on global warming and climate change
Fresh hacks every day
Comic-books, Horror movies, Video-games...oh my!
Witness Hank's ongoing quest to watch and review every movie ever made! It's essentially impossible!
Creating Art, Poetry and Fiction.